KEGGEN GRIFFITH
ART DIRECTION + DESIGN

Art Direction 
STADE
Photography: Ethan White, Guicho Palma, Nicolas Babin
2025

European Kit Launches
New Balance

Kit launches for Atalanta, LOSC, and Bayer Leverkusen 25/26 seasons. Tying New Balance and the clubs together through craft, care, and local culture.



Credits: Ethan White, Guicho Palma, Nicolas Babin, Nigel White, Aidan De Guzman, Cody McCullough,  Keon Gooding, Allison Fullin, Virginia Bettoni, Sovage Production
NB Team: Alex Preston, Anastasia Ryaboshapka, Olivia Fetherston
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I’m Keggen (kegg-in) I like to bring ideas I care about to life with people I enjoy.